Apple Maps launches on the web to challenge Google Maps

We think the relatively high percent of Android owners among new iPhone buyers may help explain our recent finding that the newest iPhone 15 models haven’t sold as well as comparable new models in past years as compared to cheaper, legacy models. We also think it may correlate with weaker iPhone sales overall,

Michael Levin and Josh Lowitz, Founders of Consumer Intelligence Research Partners (CIRP), said in a statement

In the June 2024 quarter, 17 per cent of iPhone buyers previously owned an Android phone. This is a sharp increase from the June 2023 quarter, and the highest percentage of Android switcher iPhone buyers we’ve seen in the past five years,

Levin and Lowitz added